Hotel Number One with a new, unique campaign
Number One has launched a new advertising campaign under the banner “It’s just us – Number One Team”, bringing potential guests to the silhouette of their employees during their day-to-day work at the hotel.
“It’s just us – Number One Team” is a campaign addressed to hotel guests, which is published in all social media channels of the hotel. With photos posted regularly, fans at Number One can see more than one secret of their employees, look at their work closely, look at their duties and how they deal with everyday life.
The whole campaign has been precisely prepared and configured with all the social media channels of the Number One Hotel, to reach as many audiences as possible. On the Official Fanpage of the Number One Hotel on Facebook, regular photos of hotel staff from each department are posted regularly. You can see from the kitchen the work of maids, receptionists, sales staff or technical staff, all with humorous signatures.
From Monday, July 17th, we have launched a Facebook contest where you can win attractive prizes such as: two-day stay for two with Breakfast at the Number One Hotel, pool voucher, 19″ LCD TV and more and more like pizzas, Burgers and desserts in the hotel restaurant Mamma Mia – Green Parsley. It is a prerequisite for entering the contest to write a humorous description in the comment under the photo posted on the fanpage. Four entries will be published, so the chances of winning will increase – said Łukasz Pawlina, Director of Sales and Marketing at Number One Hotel.
On the Number One Hotel`s website it has been set up a new tab specially about a new campaign with a presentation of its goals. Employees` photos and descriptions of their functions are posted. Details are available at: http://www.hotelnumberone.pl/home-hotel-hotel. Similarly on Instagram has been published photos with relevant hashtags, which are promoting the entire campaign. Social media campaigns have been enhanced with a Google Adwords web based remarketing campaign.
The campaign “It’s just us – Number One Team” is very popular among fans of the Hotel, who are very involved in the competition and are also keenly reacting to new publications.