Dekpol logo in a new version
Dekpol S.A. has carried out the rebranding. The purpose of the changes is to refresh the identification so that it reflects the features that make the company`s market success – experience, innovation and high quality. The new logo is to symbolize the continuous development of the company, openness to new solutions and to be proof of readiness to take on new challenges. From now on the Dekpol logo takes on the colors of navy blue and red. At the same time, the Management Board of the Company announces further, dynamic development.
Dekpol decided to refresh its logo so that it would emphasize the image of a reputable company that is characterized by dynamic development. The result is a modern design manifested in the oval, streamlined shapes of the sign. In this way, he communicates the active development and dynamic nature of the activities of the entire Dekpol Group.
“The new Dekpol logo is a symbol of the continuous development of our company, openness to new solutions and proof of readiness to take on new challenges. The Dekpol Group has been operating on the market for 25 years. It is important for us that the way in which we communicate with the environment reflects our current market position, our character and aspirations” – emphasized Dariusz Radtke, Marketing and PR Director at Dekpol S.A.
The colors of the new logo are also important – the navy blue, also present in the previous project, is always associated with orderliness, reliability and responsibility. Contrasting red is the color of energy and spontaneity, often identified with decisive action. In this way, Dekpol wants to convey his vision of development. In addition to changing the logo, a new visual identity of the company was also implemented.
“The last quarter-century has brought us many successes: hundreds of completed investments, expansion on the Polish market and in Europe, the United States and Canada, as well as expansion in the general contracting, development and production of construction machinery accessories. In 2018 we predict that the Dekpol Group will achieve record sales of PLN 710 million” – added Mariusz Tuchlin, President of the Management Board of Dekpol S.A.